With every passing day, there’s some sort of development taking place in the smartphone sector. Pakistan is one of the most fertile markets when we talk about smartphones. There are multiple giant players enjoying their fair share of target market with exceptional business scope. The new generation is already smartphone friendly and the senior citizens are also embracing this new technology with all their interest. HTC, one of the most talked about touch-screen phones of late 2000, is soon launching in Pakistan. Mullers and Phipps are the official distribution and marketing partners of HTC Pakistan. Muller and Phipps is a reliable and trusted name in Pakistan that was established here in 1912. It is one of the oldest and most reliable distribution networks having presence across 80 locations in 36 countries throughout the Asia Pacific region.

Muller and Phipps All Set To Launch HTC In Pakistan

One cannot overlook the fact that there is a severe competition in Smartphone market of Pakistan, with key giant players already reigning smartphone arena. On the contrary, this also raises a hope that HTC would have worked really hard on its R&D to launch handsets which are competitive from every angle, i.e. be it affordability, functionality, user experience, so on and so forth. No one can deny the potential of HTC based on the following facts:

• HTC was awarded with the Best Smartphone for HTC One in GSMA Mobile Awards back in 2014.
• Business Insider awarded and declared HTC One (M8) with “Best Phone on the Market” again in 2014.
• Business Insider, in 2013, also awarded HTC with “No. 1 Most Innovative Smartphone of 2013.

These are just a few achievements and accolades bagged by HTC. In Pakistan, irrespective of the austere competition, HTC has full potential to change the game.

The fate of HTC will be decided on 25^th of May, 2016; that’s when Muller and Phipps will be launching HTC in Pakistan, holding the marketing and distribution rights. Let’s see how this association turns out because, in Pakistan, the potential is huge for the development of smartphone sectors.