Recently “The International Data Corporation” (IDC) announces the preliminary data that particularly shows smartphones OEMs have distributed almost 342 million units during the Q2 of the current year. It’s almost 1.8% less from the Q2 of the previous year, as it’s a higher total of 348.2 million units that OEMs shipped in 2017.
The big thing is that in the same quarter, Huawei beats the Apple in overall shipments. According to the news, Chinese OEM distributed 54.2 million units that are the high record of 15.8% of overall global market share and with a massive market share in China i.e. of 27%. This report puts Huawei on the second place globally and beats Apple, and put it in the third position with 41.3 million units at 12.1% global market share.
Ryan Reith, Vice President of IDC’s Worldwide Mobile Device Trackers stated;
“The continued growth of Huawei is impressive, to say the least, as is its ability to move into markets where, until recently, the brand was largely unknown,”
This is the success of Huawei in today’s market; as well as it’s a success of Huawei subordinate brand i.e. Honor according to IDC. It also claims that Huawei’s P20 and P20 Pro are in strong demand in the $600-$800 price division.
Furthermore, Samsung is again ranked on top where it sold about 71.5 million units and it took 20.9% of global market share, even with a 10.4% decrease in units shipped the previous year. The reason behind this decrease in a sale is the slow sales of Galaxy S9 and S9+ as compared to the 8 series. It is because of provided incremental update in S8 and dose not rush users to S9. Samsung going to announce Note9 soon that boost-up the Samsung sale.
Xiaomi and Oppo ranked on the fourth and fifth places. But the big news is that Xiaomi beats Samsung for the first position in India this quarter while Oppo faced downfall in India and Southeast Asia. Even then, Oppo developed 5.1% from last year’s Q2 as it expanded into new markets in the Middle East and Africa.