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Transforming Mobile Market: How Long Can Vivo and Oppo Survive in India?

  MPC Team

The Chinese mobile market was ranked third in the world vis-à-vis number of smartphone sales in 2016, as more than half a billion units were sold last year. However, the huge size of this market is still not enough to satisfy the market leaders. It seems that the global mobile market is not feeling protected from the Chinese mobile market.

Transforming Mobile Market: How Long Can Vivo and Oppo Survive in India?

India, which is the second largest country by population and a huge mobile market, is also facing transformation in its local mobile market. Two of the main mobile companies, both belonging to China, are active in selling their smartphones currently in India, i.e. Oppo and Vivo.

These are still not very well known brands in India; however, they are still at penetrating stage. Currently, Oppo and Vivo have overturned rankings in Indian mobile market, as their number of units sold has surpassed Apple and Samsung smartphones. However, the trends still suggest that Indian consumer will shy away from buying these two companies’ smartphones in near future. That might be because of the dynamic mobile market in India.

Let us see if Oppo and Vivo survive, and if they do, how longer?! Get more updates on our website about this issue in the next week.

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