Google will launch ad blocker in chrome from next year to block digital ads. Google said in a blog post “We believe that the online ads should be better and we want better ads and better ads provide clear, public, data driven guidance to improve ads for consumers”

Google would be launching ad blocker to Chrome browser next year

Chrome has always focused to provide best experience for browsing and it prevents pop up ads because they are annoying.  Chrome will stop showing ads even those which are owned by google.

Google has updated programmatic and ad sales platform AdSense which will remove ads from the webpages which violate the Google AdSense policies.

AdSense is a google product in which publishers advertise along with the content of the page. Publishers can customize the ads according to their likes to view it and also block those which he does not like.

Now with this Google want it users to block ads which are not according to their policies to get better experience.