This September a lot events are coming along and a lot of companies are setting new directions. Xiaomi, the world’s third largest Vendor is also rolling out to another region. After a modest presence in US and India, it has decided to enter into one more continent, Africa, where expansion is just ready to start.

Xiaomi Likely to enter African market this September

The company poses competitive pricing, unique sales strategy and innovative models and accessories that sells like hot cakes wherever they went. As mentioned in Forbes, Xiaomi has just partnered with a pan-Africa distributor, Mobile in Africa Limited and will sell its smartphones in 50 countries in sub-Saharan Africa. It local distribution attire has proved very effective in Brazil and India. Along with physical stores the company is also focusing on online sales with presence in 14 countries in online platforms.

But the African market is definitely not as easy as US but rests close to Indian monarch. The prices need to be fiercely competing and the features will be more carefully-tailored. Initially the two Xiaomi devices will be made official – Redmi 2 and Mi 4. These will be priced around $160 and $320, respectively.