Recently a TVC has been broadcasted featuring the new Rivo RX80 and RX65. Although, it is not a local advertisement but it is working for the Rivo itself. The advertisement first showcases the phones and then moves towards their features and specs. The ad is very well directed for the target market. The TVC features a guy who accidently met a girl that he find again via Rivo.

Rivo Rhythm RX80 and RX65 features in a new TVC

All in all story is well-integrated with the product and successfully retains the audiences’ attention throughout the ad.The advertisement story and the music gives a positive impact on the overall message. The intended message is rightfully delivered. The ad is to the point and fully integrates the story with Key specs and features of the RX80. However, the approach of the ad is not one features Centric rather it brings multiple features which may be hard to remember by the audience.

The advertisement is shot in beautiful city of Paris which is different than usual and captures audience attention. Watch the ad below for reference.